Millennials Media Consumption [Infographic]by Mondo on May 20, 2015
Will the real millennials please stand up.
Knowing who the millennials are, and how they consume media, is critical to targeting and marketing to them in the way they most understand. So who are millennials and where do they get their information?
Millennials have taken media consumption to an all time high – spending 18 hours of their day consuming some type of media. Between the internet, subscription services like Netflix, Hulu, and Amazon, along with watching TV and browsing social media – the ways to reach your millennial audience are abundant. And with that, every advertiser is out there trying to vie for their attention.
The key will be distinguishing yourself from the masses with original content that’s engaging and easy to share. Check out the infographic below, and with the right content and strategy, you’ll be on your way to mastering the millennial consumer.