SEO/SEM Analyst Job Responsibilities

An SEO/SEM Analyst has very specific job responsibilities. Some of these responsibilities include:

  • Keyword research based on client business and use to optimize current business practice
  • Sharing knowledge with marketing and sales staff, so they can implement the same keywords with their own services
  • Supporting marketing content with the search engine information in addition to helping the social media manager
  • Link building
  • Monitoring and staying on top of current SEO and social media trends

SEO/SEM Analyst Experience Needed

An individual who works as an SEO/SEM Analyst generally has at least a Bachelor’s degree in marketing, analytics, computer science or a similar field. Other desirable experience includes:

  • Extended knowledge and experience working with SEO and SEM
  • Ability to use Microsoft Office
  • Some knowledge and experiencing using keyword tools
  • Skill with some Internet CMS building tools

SEO/SEM Analyst Salary

The average salary is $42,000 annually.

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