PPC Executive Job Responsibilities

A PPC Executive has a host of different job responsibilities. Some of these job responsibilities include:

  • Creating a PPC marketing campaign
  • Working directly with the marketing department in order to maintain business appearance
  • Developing a strong understanding of the company’s products/services, as well as the competition’s
  • Delivering new paid search management campaigns on a regular basis

PPC Executive Experience Needed

A PPC Executive will have at least a Bachelor’s degree in Marketing, Business Analytics, Business Management, or a similar field. Other forms of experience to look for include:

  • Experience managing client budgets
  • An understanding of CSS, HTML5, and other Web standards
  • Ability to use Google Analytics in addition to the Bing/Yahoo platform

PPC Executive Salary

The average salary for a PPC Executive is $48,200 annually, although this does depend on the location of the business, the size of the company, and previous experience of the candidate.


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