Understanding the current digital media marketplace can prove to be the difference between a successful digital marketing campaign and one that falls flat on its face. When you hire Digital Media Buyers, you bring in individuals who have the capability of increasing the return on investment while bringing in new, fresh ideas for the marketing team.
A Digital Media Buyer has a host of job responsibilities. Some of these responsibilities include:
A Digital Media Buyer should hold at least a Bachelor’s degree in digital media, advertising, sales or a similar field. A Master’s degree is preferred, but not necessary. Other job experience includes:
The average salary for a Digital Media Buyer varies depending on the size of the company, location and how long the individual has worked within the industry at the given position. Typically, a professional will make around $49,000 to $75,000 a year, based on these variables