Digital Content Strategists Job Responsibilities

Digital Content Strategists are expected to:

  • Develop and execute an overall plan for a company’s digital presence
  • Be familiar with many different types of online media platforms
  • Develop strategies to reach out to retain specific groups of consumers

Digital Content Strategists Experience Needed

Generally, a typical candidate for this position should have:

  • At least a Bachelor’s degree in Marketing or a similar field
  • Extensive familiarity with multiple forms of online media
  • Two to five years of experience working in an online marketing environment

Digital Content Strategist Salary

The average salary for a Digital Content Strategist is hard to pinpoint because these positions are relatively new. At large companies, however, preliminary data indicates that the median wage is $81,140.  Management positions in this field have median salaries around $108,260. Positions come with a full benefits package, and in some cases bonuses tied to sales goals.


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