Hire a Director of Digital Marketing

Hire a Director of Digital Marketing

Why Hire a Director of Digital Marketing:

Marketing in the modern era is all about reaching individuals directly. Instead of indirect billboards and television ads, digital marketing appears on social media accounts, emails, search engines and through other means. It often has a better ROI while possessing the ability to focus on key demographics. To best take advantage of and incorporate digital marketing, it is necessary to hire a Director of Digital Marketing.

Director of Digital Marketing Marketing Job Responsibilities:

A Digital Marketing Manager has a wide range of job responsibilities, some of which include:

  • Planning all Web, SEQ/SEM, email, social media, display and marketing database advertising campaigns
  • Building and maintaining social media presence
  • Working to develop new digital marketing strategies
  • Collaborating with other agencies and service vendors
  • Measuring and identifying trends to optimize marketing potential on different platforms.

Director of Digital Marketing Experience Needed:

A Director of Digital Marketing holds at least a Bachelor’s degree in marketing or computer related field (Master’s Degree preferred). They also have proven experience in digital marketing. Some other skills include:

  • Experience with A/B multivariate services
  • Knowledge of Internet analytics
  • Knowledge of ad serving tools
  • Experience in managing SEO/SEM marketing

Director of Digital Marketing Salary:

Depending on the size of the company and its location, a Director of Digital Marketing typically makes anywhere from $110,000 to $190,000. The longer someone has worked in the field at the position, the higher their income rate is as well.

Looking to hire a Director of Digital Marketing?

Looking for work? Get placed.

Pin It on Pinterest